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How To Write A Book In 30 Days!

March 7, 2012 By johnsan Leave a Comment

Thinking about writing a book? You’re probably like numerous others and said to yourself many times; “I should write a book!” The truth is everybody has a book in them. But how many will actually GET MOTIVATED to sit down and write it? Unfortunately very few follow through. The number is so insignificant it’s not even worth mentioning. Although with the advent of P.O.D. (print on demand) companies that have arisen in the last five years it’s much easier to get published.

The question I receive most often when people see that I’ve written 3 books is “So how do I begin?” Well the truth would be to just begin ANYWHERE! But most people do not start because of the process is too over-whelming. There is too much information to think about accomplishing in a short period of time.

Below is a step-by-step process which I learned from a couple of successful self-publishing authors. One is Dan Poynter; he produced the best self-publishing manual in existence. His website is below under Resources or CLICK HERE to take you directly to his site. Another resource you’ll love is Create Space. It’s a new POD self-publishing company that Amazon purchased, a brilliant move to enhance their reach into book selling and authoring.

Step #1 – Your title is the MOST important element when creating your book. It must be catchy, an attention grabber and marketable! So send out your ideas to as many people as you can (trustworthy friends/family only). Register the domain name next. Really Cheap Names is my friend’s site and it’s easy to use. You don’t need to buy anything else when registering, BUT buy at least two years registration. Then you’ve got to decide on a standard formatting size for you book; 4.5" x 7", 5.5” x 8.5 ", 6" x 9", and 8.5" x 11" so you know how to configure a Word Doc document to fit the size you require for writing, and printing The area you are going to be writing in is called “Blue Lines”.

Step #2 – Set your deadline. When, what date do you want to have your book finished? Then set a certain amount of time daily you’re going to write; 15 minutes, 30 minutes, 2 hours, 1 day a week, 3 days a week, OR daily?

Step #3 – Develop your T.O.C. (table of contents) FIRST! Write out at least 15 – 25 chapters (unless you know already how many pages you want to accomplish.) The reason for doing this is so we can break down each chapter into SUB-chapters. Like the Dummies series.

Step #4 – Now break down each chapter into 10 SUB-chapters! Once you do this you should have the entire amount of book pages. So let’s assume you have 25 chapters and 10 SUB-chapters for the entire TOC. You now will have 250 pages of written text in your book, COOL RIGHT? Now obviously you can have more or less, though now you have an exact number for your finished book. Example: if your working title is “How To Write A Book In 30 Days Or Less” One of your chapters could be;

1. Where To Begin (under this heading your SUB-chapters could be):
     A. Are you ready to write a book?
     B. How to set up your mental mind set.
     C. Create a warm inviting writing environment.
     D. Collect all your materials to write.
     E. etc., etc., etc.

This is the most crucial part in finishing your entire book. Only because if you do this first, you’ll have your entire book already written, then all you need to do is fill in each page with your content. Each page will represent ONE sub-chapter page, got it? IMPORTANT POINT:
It’s A LOT easier to write ONE page than it is to write 250 pages!

Step #5 – Here’s where your creative mind begins. Take ONE page and begin writing, any page. It doesn’t matter where you start now that you have your book blue-print developed. Actually, your entire book concept IS written, you now can go in and fill in all the blanks. Choose the SUB-chapter topics that will be most fun for you first. You’re more apt to begin with something you want to write about and enjoy.

Step #6 – Once you have your finished AND edited the insides of your book you’ll need to design a book cover. I usually have my graphics designer do this. I don’t mess around when it comes to my book looking its best! My designer; Patrick O’Connell – www.317Studio.com My strategy to get moving is to have my cover designed and one printed copy of it in front of me before I begin even writing one single page. It gets me motivated!

Step #7 – Once finished with formatting of your book: the insides, cover and size dimensions, you’re ready to submit to CreateSpace.com. In fact, if it motivates you even a little you can open an account before you begin anything. ( I like to find easy ways to force me to finish on my deadline.) From here it’s an easy process and CreateSpace does all the work for you.
They’ll send you a proof of your book, an actual physical copy (SO COOL! ) of how they’ll print it out to your customers. Once you look it over, (edit it if need be), go back online to your account and Ok the proof. Once they have an Ok, your book will be up on Amazon.com usually within a week, and Barnes&Noble.com within a month.

Congratulations on reading this entire tutorial! If I can assist you in writing your book in any way please email me and let’s talk.

Here’s to your success, John

RESOURCES:

Book Coach / John Santangelo – www.JohnSantangelo.com
Book Editor / Kristen Santangelo – www.PageOneMasters.com
Really Cheap Names – http://ReallyCheapNames.com
Self-Publishing Manual / Dan Poynter – http://www.ParaPublishing.com/sites/para
Create Space – https://www.CreateSpace.com/Signup.jsp
Graphic Designer / Patrick O’Connell – www.317Studio.com

Agree or disagree?

Stop Asking Me What Is NLP!

January 30, 2012 By johnsan Leave a Comment

What is NLP really???

Wow, where do I begin with this question? With a question of course. So let me ask YOU this first. What do YOU know, have heard and think it is? I’m sure if this is your first read about NLP you’ve heard about NLP through one of the following sources; a sales training, communication class, seminar leader/speaker, or even Tony Robbins. I’m sure you were SO curious about what it was, you went on a life quest to find out what it truly is. Am I right? ;-) Well let me help you be giving you MY explanation of what I've learned.

Although, this is exactly how I happened upon it, fascinated by the works of Tony Robbins way back in 1987. (Yes, decades ago) So I did go on a journey, more of self-discovery to uncover what this technology was all about.

The “WHY” people come to NLP are many; wanting to clear up emotional issues, become better sales people, wanting to achieve their goals, take their life to a higher level, or simply learn to get out of their own way. What-ever the reason you’re here I promise you if you stay committed and do some if not all of the exercises I give you you’ll find your life could possibly never remain the same. You’ll find yourself more emotionally in-control, the ability to make better decisions and discover a clear path to obtaining the things in life that bring you the most pleasure. All because of NLP!

So what is this miraculous discovery? Well, let me give you some definitions that you may have heard or found on the web.

NLP- an attitude and a methodology that leaves behind a trail of techniques.
Richard Bandler

NLP – Neuro-Linguistic Programming describes the fundamental dynamics between mind (neuro) and language (linguistic) and how their interplay affects our body and behavior (programming). Robert Dilts

NLP – Neuro-Linguistic Programming is the practical science of detecting, evolving and using the conscious and unconscious thinking and behavioral patterns that we are constantly experiencing. Tim Hallbom

The Magic Of NLP

When we say, "the magic," it’s simply the highest and best of human experiences, "excellence" in human functioning. In NLP, we say, the magic has structure. Above and beyond the details and content of any experience– there are frames and processes that explains how we operate. And when you know what and how that is, you’ll begin to unlock the secret of BEING, HAVING & DOING excellence in the human condition. So can this be magic?

Yes, the magic of getting creating everyday excellence, getting over fears, eliminating the past hurts, the magic of building a compelling future and the amazing ability to make it all happen, to live your life with joy, abundance and happiness.

We use the term "magic" in NLP to speak about the very structure and experience of excellence. So when anybody does something in a superb and wonderful way– from learning, decision making, getting motivated, being resilient, operating proactively, managing, making wealth, selling, etc., we know that that experience has structure and that we can learn and replicate that magic.

So, WHAT does NLP stand for? Neuro-Linguistic Programming. At first glance it looks very confusing even a bewildering phrase. Though it simply means;

Neuro – It means that we have a mind-body system that we can program, and has been programmed, much in the way we can program and re-program computer software. This mind-body system or our neurology is made up of our nervous system(s) that enable us to breathe, eat, think, live and function daily.

Linguistics, the manner in which we communicate to ourselves and others. The symbols, verbal and non-verbal systems that we use to operate our neurology.

When you combine the mind-body together; the linguistics of our neurology, we now have a spectacular human bio-computer. And the best part about it is it's completely programmable.

Programming, the programs or strategies we run to consistently produce results through-out our day. Though some of our programs are hard-wired from the moment of conception, we have the ability to program and re-program our software/neurology.

So what does all this have to do with me you may be asking?

Well, what if you have an antiquated mental program which you run that you’d like to change or eliminate? Some kind of phobia or fear of some sort, a bad habit, or a past event that haunts you. On the flip-side what if you have a great strategy for developing relationships, or learning, staying fit and healthy, creating financial abundance for yourself and others, wouldn’t this be something you’d like to replicate, enhance or even teach others?

The ability to CHANGE or ENHANCE our neurology, daily functioning or habits has always been a source of pain for man, and woman. ;-) Because our bodies operate from a PAIN / PLEASURE principle, we are consistently looking out for what can harm us; the body! So we are more apt to AVIOID situations that could provide opportunity, (which may bring pain) rather than move TOWARDS them to obtain pleasure or reward.

That being said, NLP allows us the opportunity to CHANGE or ENHANCE or even ADD programs into our neurology. Wouldn’t it be nice to be able to simply alter the way you do things to produce a different result? A result more pleasing, pleasurable or rewarding? Of course it would!

NLP is a MODEL of human functioning

It takes a very different attitude from some of the old psychologies. In NLP, we do not start from the assumptionthat people are broken. Not! Instead, we assume the complete opposite, that people work perfectly. That its the programs we've learned that dont serve us. That we have all the resources that we need, and the only problem isn't with each of us but with what limiting programs we've learned as children.

Discovering NLP

A young college student was asked to work with Fritz Perls editing his transcripts from live therapeutic sessions and then observing Virginia Satir. He found that he could mimic or model their sophisticated therapeutic skills to such a degree that he could replicate the same processes to produce the same results in a shorter period of time. This got the attention of a young college linguistics professor to help him figure it out and supervise a class where surprisingly they both were reproducing the same skills that were reserved for graduate therapy skills and professional therapists.

The How – If that sounds familiar and similar to other fields, it is. NLP is a branch of the Cognitive Sciences and Cognitive Behavioral Psychology. It grew out of General Semantics (Korzybski), Transformational Grammar (Noam Chomsky), Anthropology and Cybernetics (Bateson), Reframing (Watzalawick, et al.), Family Systems (Virginia Satir), Gestalt Therapy (Perls), Medical hypnosis (Milton Erickson), and several related studies. This is most of the respectable body of knowledge from which NLP arose.

This student (Richard Bandler) and the linguistic professor (Dr. John Grinder) teamed up to figure out, or model the magic of these therapeutic magicians. On the campus of the University of California at Santa Cruz, Richard Bandler used what he knew about mathematics, patterns and computers, where-as Dr. Grinder used what he knew about patterns in linguistics to create a model about the Perls and Satir model– a meta-model ("meta" is Greek for "above, beyond, and about).

Bandler's natural gift for mimicking enabled him to hear and replicate the language patterns by Virginia and Fritz. So he play acted with a group of students to see what he could do. After enjoying immediate and powerful results from this initial modeling, Richard and John set out to model the hypnotic skills of Milton Erickson. And it so happened that he and Dilts and others of the original group were taking classes from Gregory Bateson at the University who not only introduced them to Erickson, but to other influential persons.

Their first works they produced from their observations

The Structure of Magic, Volumes I and II. (1975, 1976) identified the verbal and behavioral patterns of therapists Fritz Perls (the creator of gestalt therapy) and Virginia Satir (internationally renowned family therapist). Soon after they were introduced to the foremost hypnotherapist of all time; Milton Erickson did they write about a fascinating modeling adventure with The Patterns of the Hypnotic Language of Erickson, Vol. I & II (1975, 1976) which examined the verbal and behavioral patterns of Milton Erickson,

Together, they built a communication model about human excellence. They used our human experiences of how we SEE images, HEAR sounds, FEEL feelings and tactile responses, SMELLS and TASTES inside our mind to represent “the structure” of subjective experiences we call LIVING LIFE!

Through the years, NLP has gone on to develop some very powerful tools and skills for communication and change in a wide range of professional areas such as; counseling, psychotherapy, education, leadership, health, creativity, law, management, sales, parenting, even politics!

All of NLP was developed on two elementary presuppositions:

1. The Map is Not the Territory. As human beings, we can never know reality. We can only know our perceptions of reality. We experience and respond to the world around us primarily through our sensory representational systems. It is our 'neuro-linguistic' maps of reality that determine how we behave and that give those behaviors meaning, not reality itself. It is generally not reality that limits us or empowers us, but rather our map of reality.

2. The Mind-Body are Systemic Processes. All of our processes take place within the human being in which we interact with other human beings within our environment are all systemic in nature. Our bodies, our communities, and the world we live in all form an “ecology” a complex systems all of which we interact with and mutually influence upon one another. It’s not possible to completely isolate any part of one system from the rest of any or all systems. Our systems are based on certain 'self-organizing' principles and naturally seek optimal states of balance or homeostasis.

All of the models and techniques of NLP are based on the combination of these two principles. In the belief system of NLP it is not possible for human beings to know our objective reality. There is no such thing as REAL. It’s only a matter of perception. Our understandings, knowledge, beliefs and ecology do not arise from having the 'right' or 'correct' map of the world. There is no ‘right’ or ‘wrong’ map, each of our own map only serves the one using it. And serves each correctly according to the systems we live in.

As human beings its not possible to create the ‘perfect’ map. Rather, the goal is to create the richest map possible that respects the systemic nature and ecology of ourselves, others and the world we live in. The people who are most successful at this are the ones who’s map of the world allows them the flexibility to become aware and utilize the most available choices and perspectives. NLP allows us to create choice where once we did not have it, and offers us the ability to gain new perspectives to shape and re-shape the world we live in.

Did that help? Well if you'd like more, better or an simplier explanation I'd love to chat with you. Call my office PLEASE: 818 879-2000

How will you use this information to the fullest?

Filed Under: General Comments Tagged With: free NLP, Los Angeles NLP, NLP courses, NLP hypnosis, NLP practitioner, NLP training

What is NLP… REALLY?

November 30, 2011 By johnsan 1 Comment

"NLP- an attitude and a methodology that leaves behind a trail of techniques." (Richard Bandler)

Let us tell you a story about magic. It's a magical story, full of wows! And woes. It's a story of magicians and wizards and frogs turning into princes. It's an adventure into the very magic that occurs everyday in human neuro-linguistics, a story about you and the magic that's going on this very minute in your neurology.

What we call NLP is really the story of a new cutting-edge model about–

· How to run your own brain.

· How to effectively represent your experiences.

· How to map the world of experiences that you've been through, that you think is possible to experience, and that you hope you will get to experience.

· How to take charge of your states.

· How to develop effective strategies for your everyday life.

Now what we call, "the magic," is simply the highest and best of human experiences, "excellence" in human functioning. And the magic of that magic is this: there is rhyme and reason to your everyday experiences. In NLP, we say, the magic has structure. Above and beyond the details and content of any experience– there is a framework that explains how it operates. And when you know that, you know many of the secrets of magic. Magic?

Yes, the magic of getting over past hurts, the magic of forging a great big compelling future and making it happen, the magic of implementing your knowledge, the magic of getting into rapport with others, working through conflicts, taking another person's point of view on things, etc.

We use the term "magic" in NLP to speak about the very structure and experience of excellence. So when anybody does something in a superb and wonderful way– from learning, decision making, staying motivated, being resilient, operating proactively, managing, making wealth, selling, etc., we know that that experience has structure and that we can learn and replicate that magic.

Okay, okay, the set of letters themselves. NLP literally stands for a mouth-full of a phrase: Neuro-Linguistic Programming. This refers to the fact It means that we have a mind-body system that we can program very much the way we can program software for a computer. This mind-body system or our neuro-linguistics is made up of our neurology (our nervous systems that enables us to live, breathe, think, and function) and our linguistics (the symbol systems that run the neurology).

Put mind-body together– the linguistics of neurology and we have a marvelous, mysterious and even magical human bio-computer. And the best news– it's programmable. Sure, it's hard-wired with a few basic dispositions, but for the most part, "as we think (symbolize, give meaning to things), so we are." And with that, the adventure begins.

What do you mean? We mean that if you don't have a great strategy for making friends, learning, staying healthy, looking at the world with the eyes of opportunities, etc., then you just need a strategy. You work perfectly well. There's nothing wrong with you. You may simply not have the right strategy for the job, or you may have some stupid strategy running your programs of thinking, feeling, speaking, and behaving that's getting in the way.

NLP, as a model of human functioning, takes a very different attitude from some of the old psychologies. In NLP, we do not start from the assumption (and what an assumption it is!) that people are broken. No. Instead, we assume the opposite– that people work perfectly well, that they have all the resources that they need, and that the only problem isn't with them, but with their programming.

The Sources

If that sounds familiar and similar to other fields, it is. NLP is a branch of the Cognitive Sciences and Cognitive Behavioral Psychology. It grew out of General Semantics (Korzybski), Transformational Grammar (Noam Chomsky), Anthropology and Cybernetics (Bateson), Reframing (Watzalawick, et al.), Family Systems (Virginia Satir), Gestalt Therapy (Perls), Medical hypnosis (Milton Erickson), and several related studies. This is most of the respectable body of knowledge from which NLP arose.

The Founders

To understand the story of how NLP came to be, you have to understand the times of the early 1970s in America and specifically in California. In a time of social upheaval, Vietnam War protests, drugs and rock-n-roll, a young college student happened upon the work of Fritz Perls and then Virginia Satir and found that he could mimic their high-level therapy skills to a degree that surprised him. So he got a young college professor of linguistics to help him figure it out and supervise a class and suddenly they both were replicating the skills that were supposed to be graduate therapy skills.

So the student (Richard Bandler) and the professor (Dr. John Grinder) teamed up to see if they could figure out (or model) the magic of these therapeutic wizards. So there on the campus of the University of California at Santa Cruz, Bandler used what he knew about patterns in mathematics and computers and Grinder used what he knew about patterns in linguistics to create a model about the Perls and Satir model– a meta-model ("meta" is Greek for "above, beyond, and about).

Within two years, they produced the original NLP books–

The Structure of Magic, Volumes I and II

The Patterns of the Hypnotic Language of Erickson, Vol. I & II

And that's how it began.

They built a communication model about human "thinking" and "processing" and used that model of how we see images, hear sounds, reproduces smells and tastes and touches in our mind to track and model the structure of subjective experiences.

NLP– The Study of Excellent Experiences

Robert Dilts was soon commissioned to write the first scholarly book on NLP. He entitled it, Neuro-Linguistic Programming, Volume I: The Study of the Structure of Subjectivity. This set forth NLP as a model and the key features of the model. For example, NLP speaks about "thinking"– or information processing as the reproducing in the mind the sensory components of what we see, hear, smell, taste, and touch with our sense receptors. This is known as the Representational Systems, the VAK systems and these stand for the way or the "modes" by which we represent information:

Visual (Eyes) – for the Pictures, Sights, Images

Auditory (Ears) – for the Sounds, noises, tones, volumes

Kinesthetic (skin/body) – for the sensations, touch, pressure, etc.

When we think about something, anything, we encode our "thoughts" using our "senses." So we speak about our sensory systems or modalities. This makes our "thoughts" much more specific.

Think about your home or apartment. Got it?

What does it look like?

Sound like? Any noises or sounds associated in your picture?

What about smells?

Here's an "Thought Experiment" that we have in the book, User's Manual for the Brain. Try it out. Have you ever experienced anything that you would call "pleasant?"

Recall a pleasant experience from your past. As various things may pop into your mind, just allow yourself to go with some pleasure memory for the moment and allow yourself to go with that thought….

As you experience this pleasant memory, notice its visual aspects. What do you see? Notice the images. Now make the picture larger. Let it double in size… and then let that picture double again… Notice what happens. Do your emotions intensify?

Now shrink the picture. Make it smaller and smaller. Allow it to become so small you can hardly see it… Stay with that a moment… Do the intensity of the feelings decrease? Experiment again with making the picture bigger and then smaller. When you make it smaller, do your feelings decrease? And when you make it larger, do your feelings increase? If so, then running the pictures (sounds, feelings) in your awareness in this way functions as it does for most people. However, you may have a different experience. Did you? No big deal. We all code our experiences in our minds uniquely and individually. Now, put your picture of that pleasant experience back in a format where you find it most comfortable and acceptable.

As you maintain the same picture, move the picture closer to you. Just imagine that the picture begins to move closer and closer to you, and notice that it will. What happens to your feelings as it does? … Move the picture farther away. What happens when you move the picture farther away? Do your feelings intensify when you move the picture closer? Do your feelings decrease when you move the picture farther away? Notice that as you change the mental representation in your mind of the experience, your feelings change. This, by the way, describes how we can "distance" ourselves from experiences, does it not?

Now experiment with the color. Are your pictures in color or in black-and-white? If your pictures have color, make them black-and-white, and vice versa if you have them coded as black-and-white . . . When you changed the color, do your feelings change?

What about the focus of your images? Are they in focus or out of focus? Do you see an image of yourself in the picture or do you experience the scene as if looking out of your own eyes? What about the quality of your images: in three dimensional (3D) form or flat (2D)? Does it have a frame around it or do you experience it as panoramic? Experiment by changing how you represent the experience. Change the location of the picture. If you have it coded as on your right, then move it to your left.

Playing with the Brain

Did you like that playing with your brain? The neat thing about playing with our brains in that way is that as we change our coding, we change our feelings. The neurology of our emotions responded to the linguistics (or symbols) of our brain. When we change various features of our representations, it affected our responses.

This describes, in part, how "the magic" of NLP works. As we work with the very structures and processes of representation, rather than content, we change the programming. In the Thought Experiment, you might have changed how you feel by changing the quality and structure of your images. Amazing, is it not?

And when you know the structure of experience, then we can begin to use that knowledge to create more generative processes for improving life all around. What would happen if you made all your unpleasant pictures small, dim, and far away? What would happen if you made all your pleasant experiences big, bright and up close?

To learn to play with your brain and make it do wild and wonderful things, to run it for fun and profit, to induce the kind of positive states of mind-and-body, emotional states and states of value and belief, you only need to understand some of the basic components and how they work.

The VAK Representational Systems– Sights, Sounds, Sensations, Smells, etc. These are the basic components.

Each of these have certain Audio-Visual components. Think of a TV or Radio and we have volume, tone, pitch, location, etc. We have distance (close/ far), clarity (clear/ fuzzy), dimension (3_D or flat and 2_D), etc. The NLP term for these qualities or distinctions is "sub-modalities."

Perceptual Positions– the point of view that you take in thinking about something: your own (first person), another person's (second position), the point of view of the larger system (third position).

Running Your Own Brain

In the past 25 years, hundreds of techniques (the NLP technology) has arisen that provide step-by-step processes for "running your own brain" to produce outstanding results. There are patterns for effecting lasting change with phobias and trauma (the Phobia Cure pattern), for changing long-term habits (the Swish Pattern), for changing old traumatic reactions to memories (Decision Destroyer), for altering meaning (Reframing patterns), NLP does indeed offer a fairly large toolbox of techniques. And it is it more than that. Co-founder, Richard Bandler has said,

"NLP is an attitude and a methodology that leaves behind a trail of techniques."

The attitude of NLP involves one of intense and excited curiosity. It involves the desire to know what goes on behind the scenes. With this kind of attitude of curiosity, we want to know what makes the human mind work. So NLP runs on an attitude of experimentation. This attitude leads us to try all kinds of things. After all, we do not sort for "failure," but only for "feedback." If we find that something doesn't produce the results we want, we just try something else. When you get the attitude or spirit of NLP, you'll experience a wild and wonderful passion for exploration, experimentation, and innovating. It will make you more creative, more open to the world of possibilities, and more of a pioneer.

The methodology of NLP is that of modeling: coping and mimicking how something works.

John James Santangelo C.Ht. nationally acclaimed speaker, seminar leader, and success coach has been a guiding force in empowering individuals, businesses, and corporations to excel at peak performance. Working with companies such as Learning Annex, CSUN-Northridge University, Mary Kay Inc, Well Point, Xerox, RE/MAX Realtors, the Teamsters Union, and the US Army counter-intelligence team.

Whether you’re looking to fulfill short-term goals, meeting planner events, or corporate sales/communication trainings, John can help you achieve a new level of success!

John is the author of two books : “Asking The Right Question” & “Road Map To Success” And also the host of the radio podcast “Sales Magic” on PersonalLifeMedia.com

For more information on how to master influential and communication skills. Email John at: John@JohnSantangelo.com / or visit his website – www.JohnSantangelo.com

For more information on products, coaching or to hire John for a corporate event, Please visit his website at www.JLANLP.com or call (818) 879-2000 And remember… “Purpose, Passion & Persistence drives Results!

How about you, what do you think?

Filed Under: General Comments Tagged With: NLP courses, NLP hypnosis, NLP Los Angeles, NLP practitioner, NLP training

Dicken’s Pattern (AKA Tony Robbins)

June 11, 2011 By johnsan 1 Comment

The Dickens Pattern Scirpt

This technique is based on Charles Dickens' A CHRISTMAS CAROL. The ghosts of Christmas Past, Present, and Future who come to challenge certain beliefs and attitudes that are having a serious impact on Scrooge and the people in his life! Try and visit with your own "ghosts" by doing the following:

Begin by recognizing the past is in THE PAST! There is nothing that can be done to change what happened, just HOW you NOW perceive it. Accept all that’s happened up to now by letting go of the regret, judgment or blame. Then, realize even though your past thoughts/actions have had a certain influence on who you are today,

THE PAST DOES NOT EQUAL THE FUTURE!

Close your eyes and think about the present. Consider the beliefs which are limiting you from realizing your fullest loving potential. For instance, you may be holding onto a belief like let’s say: “you are not worthy!” Maybe your parents didn’t give you the praise and recognition you needed. Maybe they weren’t there for you when they should have. Maybe they even emotionally abandoned you as a child. And maybe because of them you developed a belief of: “I am not deserving of love.” Consider how THAT has felt your entire life up to Now! Allow yourself to feel the total weight and impact of this negative self-talk reinforcing these limiting beliefs about your inability to love and be loved, ask yourself;

· How much has this self-talk cost me already in my life?

· How many relationships, personal and business have I passed up?

· Who were the wonderful deserving individuals I’ve tossed aside

· What have I lost, and missed out on as a result of these beliefs?

· In how many ways have I cheated myself AND the many others around me because of me NOT feeling loved?

· What painful and negative emotions do I experience on a daily basis as a direct result of these statements I constantly say to myself, and those around me?

· What’s it costing me EVERY SINGLE DAY that I choose to believe in this?

· How many things have I NOT attempted in my life as a result of these beliefs?

· What regrets will you have accumulated up to Now?

· What “I should have’s” are saying to yourself Now?

· How much more time will you waste because of this belief?

Feeling… the full weight of the consequences of holding onto this type of self-talk ask yourself; WHAT WILL THESE BELIEFS COST ME IN THE FUTURE?

Mentally, step into the future (just as Scrooge did) and visualize the effects of another whole year of telling yourself “I am not deserving of love.” Think of all the opportunities you won't even consider… never mind attempt, all the people you'll shy away from meeting and getting to know, all the situations and wonderful memories you’ll miss by not even TRYING to confidently assert yourself! How much more of this will you bring upon yourself? How bad will you feel Now?

FIVE YEARS. Step out FIVE YEARS from now and consider the cost, the burden of these beliefs affecting your life for another, five, years! Drag the consequences of your self-limiting beliefs with you five years into the future and then ask yourself:

· How much MORE will it cost me in the next five years if I uphold these negative

beliefs about not being deserving of love and life.?

· How many regrets will I have if I don't change my self-talk?

· What will I have missed out on? What will I have given up?

· What will happen to my career in next five years if I hold on to these beliefs?

· How will this ultimately affect my relationships? My health?

· What will my friends and family believe about me?

· What will my children think of me?

· What kind of a role model will I be?

· What legacy WONT I be leaving behind because of these limiting beliefs?

· How much MORE pain and regret will I have built up and blaming others for my own inability to take action?

· What will others say behind my back about my LACK of risk taking?

· How much longer will I have to live in fear of my own success?

Step TEN YEARS into the future. See, Hear and Feel what life is like for you ten years from now if you don't change your self-talk and you’re limiting beliefs!

Ask yourself:

· When I look in the mirror ten years from now, how much heavier do I feel as a result of these limiting beliefs?

· How bad do I feel about myself? What are some of the things I haven't accomplished by not giving up these beliefs?

Imagine TWENTY YEARS down the road. What profound effect will twenty years worth of self-talk programming these beliefs into your master computer have had on your life? What will have happened by then? Defeat, failure, disillusionment, disappointment, despair? Ask yourself now:

· How much have I missed?

· How much more could I have done and accomplished if I had only changed

myself-talk twenty years ago?

· Has my life been an example or has it been a warning to others?

· Is that what I really want?

NOW STOP!

THE GOOD NEWS IS… you can open your eyes.. . IT'S STILL THE PRESENT! You haven't reaped the disastrous rewards of 20 years of negative SELF-TALK. Its Christmas morning. There is plenty to do. As you commit yourself to a new outcome NOW, YOU HAVE A CHANCE TO DETERMINE YOUR OWN DESTINY. NOW THINK OF ONE, FIVE, TEN, TWENTY YEARS WORTH OF SAYING TO YOURSELF AND BELIEVING:

"I AM LOVED."

"I have a wonderful support group around me that does love me."

"I enjoy meeting loving challenges and reaping the rewards."

"I am now building my ability to communicate my needs day by day."

"I am meeting more people, building my self-esteem and enjoying the experience."

“I extend my emotional self to others regardless of what their thoughts are about me.”

"I am doing all I can (exercising my body, making healthy food choices,
drinking lots of water, breathing expansively often, doing mental jogging, etc.)
to develop emotional strength to continuously improve in all areas of my life."

"I’m discovering more each day that I AM WORTHY of all the good the universe has to offer.

“When it comes to MY self-confidence, that’s exactly what it is SELF… confidence!

As you NOW consider the future… answer these questions for yourself:

· How much more will I have gained by living my life with these new beliefs?

· How much more will I have been able to learn, grow, know, and accomplish as a result of these new self- talk?

· What has been the benefit of these new beliefs to my children as they look to me as the model of excellence?

· How has that changed our lives?

· How grateful, proud, and happy do I feel about having cared enough about WHO I REALLY AM to change those useless, old beliefs into productive, empowering beliefs and create the Destiny I so richly deserve.

Self-Talk Statement to re-mind yourself about this important principle:

"Simply by making the choice to watch what I say as I talk to myself , the beliefs I hold regarding my mind and memory will instantly improve and my future will be dramatically influenced."

Do you agree or disagree?

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Create “New Beliefs” For Greater Success

January 20, 2011 By johnsan 1 Comment

Success is NOT about goal-setting. If it were we’d all have EVERYTHING we want! It’s about creating new beliefs that create new behaviors to produce the goals you want.

Can you relate to this: when I was an 8 yr old child, my father said to me; “You’re so lazy.” Now I’m sure he didn’t mean it at the time, we all tend to say things we later regret. Although THAT statement stuck with me for years. Do YOU have one of these?

After years of beating myself down, I learned it wasn’t so much WHAT I did, but WHAT I thought about myself when doing it… MY BELIEFS about myself! They are the CORE essence of who we are, the actions we take, and if we’re not careful, who we’ll end up being. Don’t get me wrong, not all beliefs are bad. Just the ones that hold us back from truly living our lives. The secret is HOW do you change them? Well, what I’ve found is the easiest way to make that happen. It’s to use writing as a powerful tool for change.

The idea is to use the belief as a jumping off point. Use the same language structure as the old belief has. For example; “I can CHOOSE to be lazy when I want to relax. Now I AM PRODUCTIVE AND EFFECTIVE in everything I want to learn and create! I am the master my time and have all the resources I need to succeed”

I wrote these beliefs repeatedly, up to 20 times a day for about 21 days, and reread what I'd written several times a day. This writing is an instruction to the SUB-conscious mind.

You’re not trying to convince your CONSCIOUS mind; instead, you are simply re-programming new information into the SUB-conscious mind. Using repetition AND emotional conviction, you will now impress new beliefs deep into the subconscious. Once you can impress these new beliefs your behavior and actions will then occur automatically.

Write Out Your New Beliefs

You can write yourself a new script, detailing all of your new beliefs, from health to wealth, business success, from relationships and spirituality, from productivity to creativity. To write the script, imagine what your life will be like AS A RESULT, this is the key factor. Act as if! Write out the result of adopting a new belief, and describe it all in the present tense. Describe everything as if it is and has already been happening.

For example, a script for your health might start like this:

I love how it feels to plan AND achieve anything I choose to accomplish each day! I am an obsessive goal setter and find it easy to get what I want, when I want it. I can now relax and be lazy because I get more done every day. I am getting more and more productive and happier every day…

Add Visualization to Your New Beliefs

Close your eyes and picture it all happening exactly as you described it in your script. Create a movie in your mind, add in a soundtrack, any smells, and most imporatantly, how does it feel now that you have accomplished it? Edit it until it’s just right, perfect for you! Then through-out the day watch your movie over and over again, really putting yourself into a peak state each time you watch it. Visualization is simply the creation of a new idea or belief, where you paint a new scenario, adding color and imagining sound, smell and so on, anything you can find that enhances our movie, making it MORE ALIVE! If you're an NLP practitoner from Los Angeles' Premier NLP Training Center, you already know how to create massive results!

Add Advanced Techniques

You can add a more advanced NLP techniques by visualizing the old behavior then put the new behavior BEHIND the old one. Then, pull back the new behavior like as if were a rubber sheet. Pull it back from the middle of the page as far as it will stretch back. Then let it go, as it comes whizzing forward BLOWING OUT the old limiting behavior, and at the same time saying to yourself, “S-W-I-S-H-HHHHHHH!” Do this 7 – 10 times until it feels now more natural to do the new behavior! Have FUN with this!

Focus on one major belief at a time and really work on it until you feel its reprogrammed your subconscious mind. It needs to become automatic for you. Then, choose a new belief every month, and within one year you will have installed up to 12 new beliefs! Now that’s is life changing! Email me if you have any questions and decide to attend our NLP Practitioner course here in Los Angeles, CA. www.LANLP.com

To Your Success, John

Anyone else have feelings about this?

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NLP – Software for Human Brain!

October 17, 2010 By johnsan Leave a Comment

NLP is an acronym for Neuro Linguist Programming. In the simplest form, NLP is a type of brain software that programs a person’s way of thinking. An NLP practitioner studies the ways a human thinks and attempt to clear all the phobias, dogmas and unwarranted beliefs that the person had hitherto been living with. The technique controls a person’s neurological thought process.

NLP is a rich technique. From improving family relationships to enhancing career, NLP can help a great deal! The programming style also helps people to recover from traumas, phobias and terminal illnesses. Ask people who have benefitted from NLP techniques and they will explain better as to how effective the technique is.

The credit of NLP goes to two wondrous minds- Richard Bandler and John Grinder. The two great men came up with this interesting and powerful technique way back in 1970s. Since then there has been a great change in the way this explicit tool has been used to program behavioral patterns, communication, motivation and memory. The technique has evolved into a much comprehendible and beneficial one. NLP hypnosis still remains to be a mysterious science for many. As a matter of fact, hypnosis came much before the actual NLP techniques. NLP hypnosis or hypnotherapy has been successful in maintaining an even popularity ever since its inception. The synthesis of NLP and NLP hypnosis makes for an interesting study. A person can become an expert in hypnosis with the help of neuro linguistic programming.

Mr. Richard and Mr. John developed a ground-breaking tool that includes 3 core areas- Neurology, linguists and computer science. The duo also worked on a book “The Structure of Magic” which was published in 1975. Very soon they began NLP courses to teach common people on how to benefit from NLP.

On the whole, NLP training seeks to provide a deep insight into the way a human operates. It helps to understand as to what effect does communication (both verbal and non verbal) has on the human mind. Basically, the technique is an in-depth linguistic programming of a person’s thought processes. It helps to extricate and replicate the behavioral patterns of an individual. The technique not only helps to model another person’s thinking but also aids a person to win over self-limiting patterns.

Better known as “modeling excellence”, neuro linguist programming (NLP) is a diagnostic technique. It cannot be understood theoretically. It can be understood experimentally only.

NLP is a booming business today. The industry is teeming with NLP training practitioners, NLP coaching trainers, NLP courses and NLP master mentors. The high-end advantages of the technique help to draw people towards this wondrous mind technique. Some institutes also offer free NLP online coaching. An interested person may hunt for such free NLP training programs to boost one’s confidence and interaction skills. There are many Los Angeles NLP online training programs that offer free NLP tutorials. Free NLP downloads and eBooks help a person to master the science of NLP without spending a fortune on otherwise expensive NLP courses.

Can you please comment below? I'd appreciate it.

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How to Be a Great Salesman

August 27, 2010 By johnsan Leave a Comment

by Vincent Alexander Chiofalo –

1. Choose a good product, and price that sells it self. Expect the sale. Don't sell crap. Sell good quality products that you would want for yourself and your family. Make sure you have the edge on the competition with your price. More people are going to choose to pay less for the same thing when they can. When you have your bases covered here, you can expect to close every sale anytime you find someone with a buying attitude.

2. Develop a personality that sells itself. Personality is everything in sales. People don't want to buy from people they don't like or trust. They want to give their business to someone they like, and they feel deserve their business. Someone like them!

3. Create rapport with your customer. Study the craft and practice the art of "Mirror and Matching". By mirror and matching your customers physiology, tonality, and language, the customer feels a connection and senses that you understand them. This trust is the foundation for any meaningful communication between two people. Honor your customers trust by making their best interest your first priority. You cant sell anyone anything without this trust and rapport. You can let them buy, but you can't influence them into purchasing a product that you know is going to serve them better. If they don't feel connected, and trusting of you, then they are all on their own in the buying process, and you have no say in the matter.

4. Find out what your customer really wants and why they want it. Understand that people buy "things" as a means to an end. We dont buy cars, we buy to feel good about ourselves in the car we choose to drive. We don't buy printers, we buy to feel peace and harmony with electronics and good about the sound and educated decision we made. Allow your customer to lead early on in the phase when they are explaining what they want. "Well I want this…" "Why do you want that?" Have them point to the product that makes them feel good and ask them, what do you like about this one? Allow then to choose the product that they feel good about, getting to know your customer and their taste, and uncovering their real motivation for buying.

5. Be an expert in your field. Know everything there is to know about your product, and your competitors products, so that you can justify to your customer why your recommended product is the right one for them. If your not an expert in it, you cant really do your customer justice. This may take time to develop so early on when you first start working with a product, find a business associate who is an expert and allow them to mentor and teach you everything they know. Also do research on your own. Stay up and up on the latest and greatest in your field, and dont be afraid to change up your catalog, or even change jobs if it allows you to serve your customers the best of the best.

6. Once you have determined the best solution for your customer, link the product to their motivation for buying, and put it in their language. Now that you have uncovered your customers real motivation for buying, you want to link everything the customer said about what they want, to the product that is going to serve those needs the best. Pay close attention to your customers reaction (facial expressions and body language) as you pitch the product to them. Stay with them and if they show any resistance, ask them how they feel, and why they feel that way. Remember you are there to sell them whatever is going to make them feel really good about their purchase.

7. When overcoming your customers objections, use logical explanation, as a means to justify their emotional motivation. People like to think they make logical decisions that are rational, when in reality, every decision is based on emotion on the most fundamental level. So use the logical explanations on the surface to serve up the exact concoction of emotional motivation that they expressed they were looking for earlier on in the process.

8. Ask for the sale. This is the most overlooked and most forgotten step, probably because a lot of sales people dont have the confidence in their ability to help their customers that they really need to have in order to help their customer. KNOW in your heart that you have suggested the best item for your customer, then you will have no problem finishing up the sale with a light questions like "Would you like me to load this up in a shopping cart for you?" or "Would you like me to bring this up to the check out stand for you while you continue your shopping?"…

9. Sell the basket. After they give you the yes on the sale, ask them about all the add-ons to up your total ticket, and for their convenience. Remind them the benefit of convenience in buying these things now rather then later. "Your gonna need ink for your new printer, and paper too. How would you like to optimize your printers performance with a gold tip cable? etc…" Try and save them as much money in the process too by staying up on your companies sales and specials. Remember, treat every customer like you are selling to your mom, or sweet old grandma.

10. Follow up. If you really want to be a great salesman. Go the extra mile. Remember, or write down the names and contact info of your customers, and follow up with them to make sure they are 100% happy with their purchase. This is how you turn customers into raving fans. This is how you get referrals from your customers, and promotions from your employer.
Tips
    * Let your customer speak about what they want as much as you can get them to speak about what they want.
    * Listen to everything your customer says carefully, and listen to exactly how they say it. This is your fire power when presenting the product as a solution, and you want to present the solution back to them the same way they presented the need to you.
    * Don't ever try to sell something to someone just to make a quick buck if you don't believe it the best product for them.
    * Treat your customers like your selling your own mother. Care about them.
    * Always remember, you are here to SERVE and HELP your customer.
    * We don't want customers. We want raving fans!
    * Honesty is the best policy. Dont pretend to know something you dont. If you dont know, then FIND OUT!
Warnings
    * Don't be pushy.
    * Don't try and talk people in or out of anything. Your better off to say nothing at all.
    * Don't waste your time with someone who is not ready to buy. Its ok to spend time and work on a future sale, but its a waste of time if someone is standing in line and they want to buy today. Ask some qualifying questions to set the frame upfront like "Do you need it today?" "If we have exactly what you are looking for, will you be making your purchase today?"

Sources and Citations
* John Santangelo at http://LANLP.com

About the author
* Vincent Alexander Chiofalo, president of Gem Valley Marketing LLC, loves learning, growing, helping, living life to the fullest, and sharing the experience with others. You can follow his blog at http://HeroInTheMirror.com

Please comment.

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17 SEO Tips Using NLP for Your Marketing Campaign

August 19, 2010 By johnsan Leave a Comment

When you begin your SEO campaign, it can be difficult to separate myth from truth. It seems everyone has different ideas of what works and what doesn't, and even someone who's been in the business awhile can get confused as SEO trends, tactics, and techniques change over the years.

While there may be much discrepancy, these 17 tips for SEO are something most experts seem to agree on. Following these rules, you can avoid some common mistakes and launch a successful campaign.

1. Perform keyword research. This is a very important step in your SEO campaign, before you even begin. Thoroughly research all keywords you may want to use – this can make a huge difference in your strategy.

2. Don't use the same Metas for every page. All your Meta and Title Tags should be unique for each page. Also, make sure to use keywords and write an engaging title.

3. Don't try to deceive the search engines. Don't overuse keywords, hide text, or create doorway pages. These are unethical forms of SEO. With the current trend of search engines favoring ethical SEO, your best practice is to create a well-thought out web page, that has unique content, and is easy to navigate.

4. Avoid low quality links. Not all links are created equal. Instead of getting links from link farms, research the popularity of websites before getting links from them. Alexa ranks are a good way to check popularity, as well as page rank. However, if your own page rank is rather low, fret not, for this will be explained below.

5. Avoid using links with the same anchor text. Search engines do not like links that use the same anchor text and description that are repeated in short bursts.

6. Don't overdo reciprocal links. Reciprocal linking can be valuable, but only when done in small doses, and if the links are relevant to your business. Also, make sure to have a diverse set of links, including links to blogs, forums, articles, social media bookmarking, and more.

7. Don't become obsessed with page rank. Page rank is only a small part of your entire SEO campaign. The way pages are ranked is actually rather complicated, and is based on many factors. It is possible for a lower ranked page to actually be quite successful and get lots of visitors. So if your page rank is low, don't freak out.

8. Do network with other Website owners. This is a great way to learn, get advice, and exchange links. These relationships can be mutually beneficial.

9. Make site updates regularly. Sometimes, an out-of-date website can be worse than no website at all. Make sure you update regularly with current information, news and events, and fresh content. If you want to catch the eye of the search engine robots, regular updates are a great way.

10. Don't compete for single keywords. Instead, compete for keyword phrases. This will make it more likely that your site will show up as a relevant search result. For instance, if your company sells jewelry boxes, and you attempt to compete for the term "boxes," many people who find your site will be looking for cardboard boxes, hat boxes, and other types of boxes, and will likely not stay on your page once they realize you don't sell what they're looking for. If you compete for the phrase "jewelry boxes," it's more likely that potential customers who are looking strictly for jewelry boxes will find you.

11. Research your competition. It's always good to know what the competition is up to, including what they are doing on their website, where they are getting links, etc.

12. Design your Website to be SEO friendly. There is definitely an SEO strategy when it comes to website design. Avoid heavy Flash and lots of graphics, since search engine robots crawl the text, not images. Good Meta and Title Tags are a must, as well as fresh and engaging content. If you're hiring someone to design your website, look for someone who is an expert in organic SEO.

13. Use text links instead of images. If using JavaScript, text links are important since spiders won't follow JavaScript.

14. Keep localization in mind. There are several benefits to reaching out to the local audience. Aside from gaining local customers, including location-based keyword phrases, like "detriot auto body shop," will help you because you will have less competition for that keyword.

15. Don't ignore the power of content. Nothing drives a Website like good content. Make sure your content is engaging, original, and well researched. Use keywords strategically (so they fit in with the natural flow of text).

16. Always proofread. This step should be a given, yet it's not uncommon to see typos and content mistakes on web pages. Aside from providing incorrect information, mistakes, as well as typos, make a web page and its company look unprofessional.

And most importantly…

17. Don't Give Up! SEO is not accomplished overnight. It can be a long process and takes lots of work and sometimes trial and error. Keep up your effort and don't give up!

Reprinted – Wendy Suto, President and CEO of www.SearchCircus.com

Do YOU have any ideas on this? Please comment.

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Are They’re Any Benefits to NLP?

July 21, 2010 By johnsan Leave a Comment

Would You Like to Know What Those Benefits Are ?

Have you ever been stuck in a mental grid lock? Feeling trapped in your own mind?
How would you like to reboot your brain Right Now with the help of an NLP training?

NLP is the science of understanding the system of information processing by the brain. NLP reads out as Neuro Linguistic Programming. The technique of NLP therefore helps to understand the interplay of neuro and linguistic communication skills. The human brain is made of tens of millions of neurons ,and these neurons can be programmed and reprogrammed accordingly with the help of a certified NLP practitioner and their techniques and principles.

NLP works on 2 fundamental principles. All NLP models work on the following two presuppositions:

1) ‘Mind’ and life are systematic processes – This principle holds that all the processes that happen inside a human body, that take place amidst humans and the complete environment system are logical and methodical. One part of the system cannot be isolated from the other. So a tweak in one part of the system affects the entire system.

2) Map is Not the Territory – By virtue of being one; humans tend to envisage only the perceptions of reality and not reality itself! The principle attempts to help a person distinguish between a menu and a meal. It helps a person to understand the thoughts and things the way they are. All in all, the technique aids a person to broaden the neuro-linguistic map.

NLP is both a science and an art. It attempts to put the gathered facts into practical application. Without this practical application, NLP training has no meaning. NLP is a way of self-discovery and thereby mastering one’s hidden negative attitudes and beliefs. The technique has worked like a blessing for zillions of people who underwent NLP training and succeeded in overcoming their fears and unexplained beliefs. The amazing techniques of NLP helped them to enrich their personal and professional relationships and to boost their level of confidence.

Neuro linguistic programming has its roots in hypnosis. Hypnosis NLP developed way earlier than the present day NLP techniques. Basically NLP is a carefully designed way of thinking. An NLP practitioner attempts to improve the areas a person most fears, desires, hates or desists. On the whole, the wondrous technique of NLP improves the overall quality of a person’s life.

NLP courses are usually delivered in such a way that they incorporate live anecdotes, success stories and first-hand experiments. The markets are flooded with books and journals on NLP. There are countless online sites that offer NLP practitioner training and home study courses free of cost. These free NLP self help tutorials help a person to understand both the conscious and unconscious human behaviors and master the art of NLP. The best way to understand coaching NLP fundamentals however, is through working in direct collaboration with a qualified NLP practitioner. There are many institutes also which conduct workshops and seminars on Neuro Linguistic Programming.

NLP techniques have become a way of life in almost all the countries across the globe. The trend of NLP, hypnosis NLP and hypnotherapy are especially growing in the Los Angeles area especially. Our Los Angeles NLP training programs provide world-class ‘Human Excellence’ courses and coaching. Find out how you can reboot your internal hard-drive! Give us a call – (818) 879-2000

What questions does this raise for you?

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NLP – It’s The Software for Human Brain!

July 21, 2010 By johnsan Leave a Comment

NLP – It IS the Software for Human Brain!

Better known as “modeling excellence”, neuro linguist programming (NLP) is a diagnostic technique. It cannot be understood theoretically. It can be understood experimentally only.

Now it's your turn. I want to know what you think. Comment below with a quick response...