1. What is NLP?


NLP explores the relationship between how we think (neuro), how we communicate both verbally and non-verbally (linguistic) and our patterns of behavior and emotion (programs) which produce our results!

It is both a studying of how we know what we know, and a methodology for creating practical descriptions of how human beings function. NLP's purpose is to study, describe and transfer models of human excellence. (Modeling).

There are a number of descriptions of what NLP truly is. The founders of NLP; Dr. John Grinder and Richard Bandler defined NLP as the study of the structure of subjective experience (Dilts et al; 1980). Judith DeLozier and John Grinder (1987) define NLP as "an accelerated learning strategy for the detection and utilization of patterns in the world". We think of NLP as a field that explores the patterns of organization of effective human intuition (Collingwood & Collingwood; 2001). Through modeling an expert's intuitive application of a certain skill, we can as Neuro-Linguistic Programmers, replicate those patterns of organization for ourselves and / or make them available and install them in others. Modeling is the core function of NLP, learning to model (self and others) is the core activity of NLP practitioner and NLP master practitioner certification training's.

For practical purposes, learning NLP thoroughly will sharpen your observation and listening ability and enable you to identify patterns in people's behavior and language so you can respond to the subtext of their communication. This will enable you to communicate more effectively and cut through distractions. At the same time, your own thinking will benefit from these skills as you learn to identify the direction you want to take in conversation and action. These benefits only happen with live training and practice. If you settle for a short "practitioner" course, the chances are you will be given a sheaf of scripts which limit your ability to use the material in real life.


2. How will learning NLP benefit me most?


By attending and learning the basic strategies of NLP you will learn to have much more personal happiness and professional success which will be much more consistent, and much more predictable. Your effectiveness working with others will be dramatically increased, and your ability to empower yourself for optimum results will be increased. You will be able to generate empowering emotional states within yourself at will, eliminate any negative emotions or limiting decisions, identify and change limiting beliefs, inspire yourself with a compelling future that will have much better chances of coming true, and create patterns of excellence from any role model you choose.

Whether you're already succeeding in your profession, having some difficulties, or if you're transitioning into a new position, NLP can help you achieve, maintain and enhance excellence. Managers and Entrepreneurs use the information to develop strong teamwork and relationships, and to foster positive interpersonal skills. Negotiations and problem solving sessions are enhanced to create solution-oriented, win-win approaches. Salespeople learn to build deep levels of rapport, elicit and fulfill the criteria and values of clients, and develop effective methods for handling buyer's remorse or future objections so the sales relationship is long-term and mutually satisfying. Trainers and Educators learn new paradigms for inspiring and engaging students, as well as effective techniques for dealing with challenging learning environments. . Mental Health Professionals learn new skills and techniques that supplement their repertoire, and gain additional insights into helping clients make the changes that support their own process of healing. Medical Professionals learn techniques to better elicit information from clients, and to help the client be more comfortable with and receptive to treatment, thus supporting them to heal in a more responsive fashion.


3. Why should I attend LANLP's training program?


1. First and foremost, which may not seem to be of importance on the surface is, we bring decades of REAL-WORLD corporate and clinical "in-the-trenches" work experience to your NLP training. This benefits you, our graduates, by maximally preparing you for doing truly effective work with people once you're out in the field. You'll find most trainers have NO real world experience what-so-ever! They get certified and then go on to train others but never USE what they have in a corporate or clinical environment. LANLP offers you the expertise and education from an experienced professional speaker & trainer IN THE SPEAKING BUSINESS! Ask questions of us like, "when and how" the techniques and exercises truly apply to real people within our world. John works closely with each and every student making sure you receive the very best information at a conscious as well as UNconscious level so you receive more for your time and your investment!

2. We are Los Angeles' Premier NLP training company... and we pride ourselves on being the best here in L.A.!

3. We work around YOUR schedule! Our program is designed so you'll become certified over the course of six weekends, so you can have a life and take only the necessary time off to train and learn with us.

4. Because you'll train only on the weekends, it gives you plenty of time to practice and integrate the information in between classes and form out-of-class study groups with fellow students during the week to learn the information at a deeper level. Many students have experienced that the short/advanced courses which other companies offer are leaving them with no real practical memory or benefits of the traditional pure 12-day, 120-hr program. Because this is how Richard Bandler and John Grinder developed and founded GENUINE NLP, we acknowledge and respect the model they created because IT WORKED! Don't be fooled by other courses giving you reasons why they cannot give you the traditional 12-day 120-hrs of face-to-face time with the trainers. Yes, the CD's, reading and studying are necessary, but not a substitute for pure hands-on instruction. You become certified as a practitioner of NLP the way is was originally designed, and we plan on remaining true to NLP roots. Come learn from the one of the very best in the industry!

5. We also offer graduates our monthly Meet Up™ group to share and participate with other practitioners and master practitioners local in the area. It's a great way to continue your learning and immerse by discussing and practicing ideas and concepts you've learned in class and experienced outside in the real world.

6. Most importantly, we promise you'll have so much FUN learning NLP you'll leave saying this program was a incredible life changing experience while you had one of the most memorable times of your life!


4. Are there any prerequisites to attend the Practitioner training?

No, only be open and flexible to learn and experience everything and PLAY FULL OUT! The Masters does, its the practitioner course.

5. How long is your NLP training course?

You'll receive the benefits of the traditional pure 12-day, 120-hr program. Because this is how Richard Bandler and John Grinder developed and founded GENUINE NLP back in the early 1970's. We acknowledge and respect the model they created because it WORKS! You get 12-days / 120-hrs of face-to-face time with your trainers. And any support you need during the week from John.

6. Can I pre-study before the training begins, how?


Yes, we encourage it, through reading books, articles, audio's, video's and/or through coaching with an NLP trained coach (like John.). Reading is an excellent way of learning and absorbing the sometimes complex information. Reading various books can offer additional descriptions and background to enrich your live workshop experience. To learn and really become fluent in NLP it requires real time and interaction with the trainers and other students. There is no substitute for a LIVE experience.

There are over 1000's of books now written on NLP. The books range from support material for studying NLP, to applications of NLP, to business communication, relationship counseling, education, psychotherapy and working on personal development. Let us know and we'll recommend specific Practitioner level reading and/or Master Practitioner level reading, so please ask! Visit our store here.


7. How long is each training day?

Each day consists of 8 - 10 Hrs. Normally 10AM - 6/7PM with an optional morning study group at 830AM.

8. Do you have a referral / affiliate program I can offer my friends?

Yes, we have a wonderful way for you to make additional cash and to introduce NLP to your friends and family. Contact Us and begin today offering our course to others.And, we offer a two-for-one special if you bring one of them with you!

9. What are the standards I should expect as a practitioner of NLP?

To recieve the best quality NLP training, it's recommended 120 hrs, this is the indutry standard for Practitioner of NLP training, and for most NLP Associations. Unfortunately some training organizations have created closed associations for only their graduates. Some are framed as broad associations that endorse a lesser time standard (usually seven days, or less!) for Practitioner of NLP certification. The so called "accelerated" "advnaced" and "fast track" day NLP training's DO NOT meet Practitioner of NLP standards. So please ask if you visit another NLP training company. PLEASE NOTE: we only offer "recognized stardards" for Practitioners and Masters programs.

10. What's after the basic NLP certification in NLP?

The next learning step after basic Practitioner is the Masters level program and then the Trainers Training. We offer this 12-day extraordinary advanced program once every two years. This allows our students to fully integrate Practitioner level material at an unconscious level before moving on further. We also encourage our practitioner students to learn from other trainers and institutions, and to return to help out with our practitioner training as a certified assistant to get a full rounded perspective. What's most important is that we build an NLP community of qualified, experienced practitioners!

11. What types of support do you offer your NLP graduates?

The first thing which is evident is our complete care and recognition of our students learning and growth. To enhance this John offers full phone and email support, coaching sessions if that is your path, on-going monthly MeetUp™ groups, and of course contact with John at anytime with questions or just to share your break-throughs!

12. What if I have more questions that aren't addressed here?

We'd love to hear from you to answer any further questions so you'll be able to attend our next upcoming NLP training.
I know we can help satisfy all your needs so please give us a call at (818) 879-2000  or email us at This email address is being protected from spambots. You need JavaScript enabled to view it. .

13. How do I get started right away?

The easiest and fastest way to get started is to give us a call at (818) 879-2000 or shoot us an email inquiring about our next NLP training here. We'll immediately send you out our NLP Information Pak. Once we receive your deposit for your upcoming training we'll send your Training Packet which includes all the details and logistics for your training. And you can always email us directly at: This email address is being protected from spambots. You need JavaScript enabled to view it. and let us know your plans,

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